FAQ
Questions we hear often
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We decide where and how a business should market before money is spent. We research your audience, competitors and current results, then recommend the channels, budget and message that will move the business. You get a plan your team or vendors can run.
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When you need senior marketing direction but can't justify a full-time executive, or you're between marketing leaders. A fractional CMO works part-time, about one day a week, owning strategy and budget while your team or agencies execute.
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A review of your ad accounts to see what's working and where budget is wasted. Ours covers up to five platforms and the last 90 days. You get a written report, a recommended budget reallocation, a prioritized action plan and a walkthrough call.
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GEO (generative engine optimization) helps AI tools like ChatGPT, Perplexity and Google's AI answers find, understand and recommend your business. Our audit tests real buyer questions in those tools and shows whether you appear, how you're described and who shows up instead.
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Every engagement starts with a free 30-minute discovery call to understand your goals and recommend the right next step. Audits are delivered within two weeks of receiving account access. Playbooks and research depend on scope.
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Yes. We're Iowa-based and work with businesses nationwide, remotely.
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Yes, to work faster on research, data analysis and first drafts. Strategy, recommendations and final deliverables are always human-led and reviewed by a senior strategist.
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We never put client confidential information into AI tools that use it for training, and we only use business-grade tools with data protections. If you'd rather we not use AI on your account, just ask.
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